平价药房为代表的商业模式，它开始打破行业的潜规则。各行各业也开始了对等的趋势，更贴近一般人的生活，眼镜行业的这种趋势正在形成，市场和公众的眼镜是代表之一。

时尚，廉价的眼镜，帮助消费者省钱

大型公共眼镜平价超市在上海开设了今年已是消费者。最近，眼镜还发起了对特惠客户活动，百万市民的市场回报率，让平衡运行推广眼镜，如法国，依视路，精工，花花公子，野尻和豪雅等国际品牌，只有一半市场价格。

消费者眼镜来到公开市场商店的入海的眼镜，可以很容易地试用了眼镜的开放式货架，而且在价格“出售定价领域的眼镜”框架在很多100美元，远远低于市场价格的一半，但在5-99元品牌眼镜价格大幅。通常与200个高品质的镜头，总的价格，消费者仅300元。

据介绍，作为光通信服务的结果，是技术含量相对较高的管理项目，不仅是他们眼镜的质量，还包括验光，如内容加工和组装技术，使玻璃的公共场所出售每个眼镜均经过技术检测部门检测，高级验光师坐堂验光雇用数十名，验光质量保证。望远镜公开承诺：无假货，发现了假冒的，奖励1000元。期间出售的商品货架眼镜包退公共场所转移;相同的产品，价格比其他地方高，双支付差额;公共机构聘用眼镜验光师验光师资格持有国家认证，并确保验光质量;的眼镜，生活出售长的维修，清洁。

先进的引航眼镜行业的商业模式

据悉，“公共领域的眼镜”眼镜连锁源自美国当局的服务体系和品牌营销模式，透过眼镜平价模式，所谓的全球品牌眼镜制造商，精心打造“品牌+低价+连锁“的一站式现代眼镜自由选择商场超市。目前，公共眼镜“领域，”一个杰出的人才，各类型的集合，无论购物环境，验光配镜设备和专业的高层次人才引进和所有工作人员培训直至售后服务系统等。是高标准，管理严格的要求。

“眼镜公开市场”的经营理念，先进的，“真正的”长期企业的长远发展是一个根本途径。企业效益为目标消费者，建立了消费观念的目的，可信性和透明度，努力建设中国的新运营商眼镜产业，被称为动物界的模式：波分复用模型，糯-沃尔玛模式（集中规范采购的规模和降低成本）;? -戴尔模式（直接销售模式，以减少中间环节，以减少中间费用）;米-麦当劳模式（终点自我餐，快速方便地与{zd0}限度地提高客户满意度）。 “眼镜公开市场通过原产地直接设立采购中心和自我链终端眼镜”，将与{zd1}成本的联系，以便让消费者奠定了基础。有一个良好的

便宜的产品，在向公众望远镜年底便宜

6月就在销售负责人勇，实现低成本高品质的组合一个细节：在与厂商合作的{dy}项：，大规模的现金收购规模，储蓄之间的联系，采购成本的零售消费;二：非旺铺，楼上或地面行动，节省租金成本太高;第三：为了简单和节省费用的装饰装潢;四：实施超市按需控制系统，市场对劳动力成本节省;第五：“沃尔玛”点播式超市销售的节省营运成本;第六：以游戏的良好的口碑宣传，节约大量的广告费用。

Parity field of public sector business model pilot glasses

Parity represented pharmacy business model, it started to break the unspoken rules of the industry. Various trades and industries have also begun the trend of parity, the closer to the lives of ordinary people, glasses industry this trend is emerging, and spectacles of public market is one of the representatives.

fashion, cheap glasses to help consumers save money

large-scale public spectacles parity supermarket opened in Shanghai this year has been to be consumers. Recently, the glasses also launched a public market returns on the activities of ex-gratia customers, million to let the balance run promotional glasses, such as France, Essilor, Seiko, Playboy, Nojiri and international brands such as TAG Heuer, are only half the market price .

consumers glasses came to the public market stores, as the glasses into the sea, can be easily tried on the open shelves of glasses, but also in price “public spectacles field” frames for sale pricing in many hundred dollars, far less than half the market price, there are substantial price in 5-99 yuan brand glasses. Consumers usually with 200 high-quality lenses, the total price is only 300 yuan.

According to introduction, as a result of optical services are relatively high technological content management projects, not only are the quality of their glasses, optometry also includes the processing and assembly technologies such as content, so the public places of the sale of glasses glasses each have to undergo a technical Detect Detect sector, employing dozens of senior坐堂optometrists optometry, optometry quality assurance. Field glasses public commitment: No fakes, found counterfeit, reward of 1,000 yuan. Spectacles of public places during the sale of merchandise shelf包退shifting; same product, the price is higher than other places, and double pay the difference; glasses public establishments employ optometrists optometrists are qualified to hold national certification, and ensure the quality of optometry; the sale of glasses, life-long maintenance, cleaning.

advanced pilotage glasses industry business model

learned that the “public field glasses” glasses chain originated from the United States authorities Service system and brand marketing model, through the glasses parity model, called global brands glasses manufacturers, carefully creating “brand + cheap + chain” one-stop supermarket of free choice of modern glasses Mall. At present, the “field of public spectacles,” a collection of various types of outstanding talent, regardless of the shopping environment, optometric equipment, and professional high-level talent introduction and training of all staff until the after-sale service system, etc. are of high standards and strict requirements management.

“glasses public market” business philosophy has advanced, “real” long-term development of enterprises are a fundamental way. Enterprises to benefit consumers as the goal, to establish credibility and transparent for the purpose of consumption concept, and strive to build China’s new carrier glasses industry, the industry model of the species known as: WDM model, W - Wal-Mart model (centralized purchasing to standardize the size and cost reduction); D - Dell model (direct sales model, to reduce intermediate links, so as to reduce the cost of middle); M - McDonald’s mode (end-point self-meal, quickly and easily and maximize customer satisfaction). “Spectacles public market” through the spectacles of origin directly set up procurement centers and self-chain terminals, will be links between the cost to a minimum, so as to let consumers have laid a foundation. Have a good

cheaper goods, cheaper in the end to the public field glasses

Jun-yong on the person in charge of sales and realize low-cost high-quality combination of a detail: the first: in cooperation with manufacturers, large the size of the cash purchase, links between savings, procurement costs of the retail consumption; II: Non-旺铺, upstairs or on the ground operations, saving the high rental costs; the third: the decoration of simplicity and cost savings decoration; IV: Implementation Supermarket on-demand control system, saving on labor costs Marketplace; Fifth: “Wal-Mart” on-demand-style supermarkets to sales of savings in operating costs; Sixth: to play a good word-of-mouth publicity, the cost of saving huge amounts of ads. (07-12-3)