今年7月，之后的电热水器新的国家标准超越中，“家用燃气灶新版本”（GB16410 - 2007）标准的国际标准，确定了7月，已被国家标准协会正式发布，从委托明年5月1日，开始实施，以取代1996年发布的国家标准。燃气灶具的安全和需求的大幅增加很多新的技术参数标准，一些参数，甚至高于欧美国家标准更高，也正是这一点，在业界的批准阶段产生的新标准引起了很多争议声。

人民相信一句话：没有规则不是一个半径。国家标准制定的初衷，他们希望能够进一步规范行业，“数数愁快乐”效应，是任何一个标准的与生俱来的权利标准的作用将有争议的声音。此外，主流灶具企业新标准可以接受他们的大部分时间，关键是如何开展下一步将是，该标准是否能够促进“的良性竞争，形成良好的胜出，劣者生存”的情况。

提高门槛的一体化，以加快品牌

标准相比，在炊具安全，性能等，极大地改变了新的国家标准的早期版本，以便更符合中国消费者的饮食习惯线，保护消费者的安全使用。上述安全

{zd0}的变化是要求“的燃气灶所有类型的自动熄火保护装置强制安装。”根据新的国家标准，火涌出液体泄漏或风时，煤气炉必须能够在60秒内自动切断燃气，从而防止煤气中毒或爆炸的涌入。一个自动熄火装置的安装已经成熟的技术，各个企业是不难实现的。 “嵌入式炉灶都配有自动熄火装置的xx品牌也很少生产台式机，目前已停止没有自动关闭的桌面设备生产帅康。”电饭煲帅康技术工程师苗雄东说，“在桌面上是否配有熄火装置的两只眼睛就超过30万元的成本差异的重点，生产与熄火装置的产品，并配有\ ‘身体\’处理要求将提高，产品废品率增加，那么一些小制造商，将有成本上升的压力。“

但这是”小的打击“，大多数企业仍负担得起，但”火燃烧器网站应该用来控制温度大于700℃的材料“的规定，认为，一个品牌有很多困难时期。这意味着，因为之前铝合金燃烧器广泛使用的市场将无法满足要求，只能使用成本较高的铜燃烧或污染的大型铸铁燃烧器。

目前几乎所有的国内大型企业中，使用了铜燃烧器的生产应对措施，为此，意大利品牌燃烧器电子价格（Somipress）中国邱慧丽，首席副考虑在面对激烈的竞争“，大型制造业的标准将更加受到影响，因为它们的生产成本明显高于小企业为高。“

但是，一些前的华帝灶具，帅康，万和市场份额（据心怡康监测数据）和其他公司向记者表示，这种方式：增加的费用将体现在市场价格，但在许多小品牌依靠一些市场份额，执法的要求，一些新的标准，低价格会导致成本增加，这价格优势逐渐下降，因此对小品牌产生更大的影响，品牌将进一步提高集中度。

中国五金制品协会副秘书长告诉峰刘润“中国电子报”记者：“为品牌的产业整合作为一个整体新的标准将有一定作用，但不是重新洗牌，即使没有标准，小企业因为渠道不顺畅，产品质量问题，将逐步被市场淘汰，标准的实施，只是加快了一体化进程。“

三费，4个市场捏把汗

谢幕，以避免市场的坏运气，小品牌将选择成本较低的铸铁燃烧器呢？产品部，西门子厨房王先生认为，铸铁炉工艺性能差，产品表面粗糙，即使是生产，不会有消费者的选择。

帅康的工程师还认为，铸铁燃烧器耐腐蚀性差，如果技术不到位以后，很难生产高质量的产品。

不过，邱慧丽说：“从材料的稳定性和运行温度，铸铁，甚至比铜好，但如铸铁材料的使用刻录机，在困难的加工和表面处理，而不是谎言做好就会造成火孔堵塞等问题。“她还了解到，电子设计价格为中国市场，燃烧器系列，防火除铜加有用的高温黑漆，同一系列中的覆盖产品与投下的进程涵盖消防铁使用而设计增加了表面的釉质，以防止腐蚀。

可能是令人担忧的是，在一些技术公司的情况并非如此，而且还增加了使用铸铁火盖表面涂层的方式，那么一旦涂层，铸暴露在空气中，有可能腐蚀，铁破坏存在的安全风险。
在铜的价格
增加的现状，我们有理由怀疑，一些小企业为了节省成本，双方的标准和使用低价格，但不符合标准的铸铁燃烧器技术，生产的廉价产品可能被出售的价格优势三，四市场。这可能大大违反了标准的初衷，为了达到这些标准，而是一个不安全产品的增加，因此，希望这已引起了有关部门的重视。

不会影响国内产品的“自给自足”

洞着火温度的限制，不仅打击了小型企业，地点，而且还出口目前市场上使用铝合金材料做防火洞进口燃烧器萨巴夫排除在外。记者了解到，国内制造商有使用炉灶燃烧萨巴夫品牌的数量，但主要用于出口和xx产品的国内销售。在标准“的变化并没有对出口的影响。”冯刘润副秘书长告诉记者。同时，华帝，帅康，方太，几个品牌的拥有者也向记者证实，国内炊具在东南亚和伊朗，只要作为主要出口产品符合当地标准的路线，从自由影响国内标准。

国内市场，华帝，帅康，也如一方有xx产品用于萨巴夫刻录机部分型号已认识到消费者，但由于这类产品的高价格，所以在国内市场销售不大。 “标准的规划有影响力的企业级产品线，采用xx产品萨巴夫刻录机将不能卖，尽管我们拥有燃烧技术也符合标准，可以进口产品相媲美，但消费者接受都需要时间。“苗兄帅康坦白东。

事实上，国内企业已日益重视自主研发，努力燃烧技术。华帝的“炫风”帅康“中国火”，方太“五腔驱动，万和”非常节能“燃气灶，显示了自主创新能力。”目前，大多数国内炊具品牌国内生产的产品用自己的刻录机，许多copper’59′（含铜量59％的原料）。 “方太孙利民，营销总监，米勒帅康熊市东，以及老板的部的工作人员说。电磁炉作为外国品牌之后，西门子发电，2005年1月从开头列出的产品，已被高炉使用铜材料的头，可满足{zx1}的标准。西门子厨房产品王先生认为：“提高标准和新的意大利萨巴夫进入中国电子价格是致命的打击，未来，企业将更多地使用压力锅自产燃烧器。 “

虽然萨巴夫中国，有关官员向记者透露谁也不会放弃中国市场，目前的研究和发展，目的是要满足新的中文水平燃烧器，将很快上市。但截至记者发稿时，国内炊具一些大型企业还没有看到新的萨巴夫样品。

记者英皇

又何妨加强对外国公司的门槛？

事实上，新版本“家用燃气灶”国家标准自2002年开始起草，并因此，4年后慎重的考虑，新标准应该是“瓜熟蒂落”，但没想到4年的游戏并不能结束愉快，引发争议到现在为止还没有xx停止，甚至有些人仍然期待着修改标准的内容增加了重复的错误，96版标准的出现。

（据了解，96对标准的燃气灶热效率的嵌入式版本了参数已被更新，从难以达到55％的{zd1}值，低于业界普遍接受的50％）。

巧合的是，在面试过程中，记者感到的是，尽管大多数企业的新标准是明确表示接受和支持，但随着在与中外企业的对峙局面思维惯性不同的外国（主要是意大利企业燃烧GB的国内企业萨巴夫）也许是一些对“同情的味道”的影响。面对记者“这是国内企业的市场成为一个很好的机会对自己的产品”的问题，有许多人有自己的企业合格产品问同样令人兴奋的预期，即使是进口产品不应该感到遗憾。

之前了解知道，原来，首先，许多技术人员全部产品萨巴夫认为通过长期的市场检验，是公认的xx消费者，其对强制性标准的一部分，它似乎有些“残酷”的，其次是部企业市场，这将审议工作人员宣传“所有进口产品”的影响卖点，再次提高自己的门槛，我们还必须提高自己的，而是用自己的产品代替，因为通过“铝的进口货物，”成为“铜”，不仅增加了成本，未必能卖高价的进口产品。看来，国内企业的利益联系在一起的莫耶真正动机，标准难产也就不足为奇了。

竞争不可避免的停火是暂时的，那时在外商投资企业的呼吸，可以使国内企业的本土化战略，以便做出相应的调整？萨巴夫领导一盘冷水浇这一国内企业也可以更清楚地倒呢？ “现在不是原始积累阶段，但大规模的整合阶段。 “”盲目模仿国内产品萨巴夫也将受到打击。 “西门子Somipress王先生和邱慧丽，在中国首席代表，然后让作者深厚的感情，金钱的旧思维，使企业，我恐怕永远不会长大，只会模仿永远也不会远了。我们总是看别人的脸，无法行动，另一个发现主动改善对外国企业的门槛，它可能被用来允许“在崇洋，”国内企业成为超级活跃。

目前，希望中国企业正在努力的目标市场，在新一轮竞争的机会，推出更多优质的产品值得消费者信赖，就必须知道，外国公司也尽我的一部分，总是想，我们怎能不失去中国市场。门槛可以提高国内企业的春天锅？这个答案取决于他们自己做饭的业务表现。

Improve the threshold of a new cooker GB industry to accelerate the brand integration

In July, following the new national standards for electric water heaters go beyond international standards, the new version of “家用燃气灶with” (GB16410-2007) standard decided a July, has been commissioned by the National Institute of Standards officially released, from May 1 next year, come into operation to replace the 1996 issued by national standards. New standards for gas cooker a lot of safety and technical parameters of a substantial increase in demand, some parameters or even higher than the national standards in Europe and America, and is precisely this point, resulting in new standards in the approval stage of the industry caused a lot of controversy sound.

Chinese people believe in a word: no rules is not a radius. National standard-setting original intention, they hope to be able to make further regulate the industry, “several joy several愁” effect is the standard role of the birthright of any one standard will be controversial voices. Moreover, the new standard for mainstream cooker enterprises be able to accept most of them, the key is how to carry out their next step will be, whether the criteria can promote “good wins,劣者survival” situation in the formation of healthy competition.

improve the threshold of integration to accelerate the brand

compared with the earlier versions of standards, new national standards in the cooker security, performance and so greatly changed, in order to are more in line with the dietary habits of Chinese consumers, consumer protection in the use of safety. above in a safe

The biggest change is requested “all types of gas stoves are the mandatory installation of an automatic flame failure protection device.” According to the new national standard, the fire was pouring out of liquid spills or the wind out, the gas stove must be able to in 60 seconds automatically cut off the gas, thereby preventing an influx of gas poisoning or explosion. The installation of an automatic flame failure device are already sophisticated technology, various enterprises is not difficult to realize. “Embedded stove all are equipped with automatic flame failure device, in high-end brands are also very few desktop production, the current has stopped production帅康not automatically turned off the desktop device.” Cooker帅康technical Engineer Miao Xiong East said, “whether the desktop is equipped with flame failure device, in the two eyes focus on the total cost difference of more than 30 yuan, and the production is equipped with flame failure device products, the \ ‘body \’ processing requirements will enhance , product scrap rate will increase, then for some small manufacturers, there will be upward pressure on costs. “

But this is” little blow “the majority of enterprises still affordable, but” fire burner site should be used to control temperature is greater than 700 ℃ material “requirement would think that a lot of brands had a hard time. This means that because the market prior to the extensive use of aluminum alloy burner will not be able to meet the requirement, which can only use the higher-cost copper burner or contaminated large cast iron burner.

currently almost all domestic large enterprises are used in the production of copper burner of response measures, to that end, the Italian brand burner Electronics Price (Somipress) China Hui-Ju Lai, chief deputy consider “in the face of intense competition , the standard for large manufacturers would be more affected, because their production costs significantly higher than those of small manufacturers. “

However, several pre-cooker market share of Vantage,帅康, million and ( According to Xinyikang monitoring data) and other companies have expressed to reporters this way: For the increased costs will be reflected through the market price, but before many small brand to rely on low prices by some market share, new standards for some of the requirements enforcement will lead to increased costs, this price advantage gradually decreased, and therefore a greater impact on small brands, brands will further enhance the degree of concentration.

China National Hardware Association Deputy Secretary-General told feng LIU Run “China Electronics News” reporter: “The new standards for brand integration of the industry as a whole will have a certain role, but it is not re-shuffle, even if there is no standard, small enterprises because channels are not smooth, the problem of product quality, will gradually be eliminated by market forces, standards implementation is only accelerated the process of integration. “

costs for three, four market捏把汗

curtain call in order to avoid the bad luck of the market, small brands will choose lower-cost cast iron burner then? Products Division, Siemens kitchen Mr.Wang think, cast iron burner poor processing properties, the product surface roughness, even if there is production, there will not be consumer choice.

帅康engineers also think that poor corrosion resistance of cast iron burner, if technology is not in place then, it is difficult to produce quality products.

However, Hui-Ju Lai said “From the material stability and temperature of run, cast iron or even better than copper, but the burner such as the use of cast iron materials, the difficulty lies in the machining and surface treatment, not to do well it will cause a fire hole blockage and other issues. ” She also learned that Price Electronics Design for the Chinese market, a series of burners, the fire covered except copper plus useful high-temperature black paint, in the same series of products designed for use with cast iron under the cover fire of the process increases the surface enamel to prevent corrosion .

may be worrying is that some companies in the technology was not the case, but also increase the use of cast iron fire covered surface coating manner, then the destruction of once-coated, cast iron exposed to air, there possible corrosion, the existence of security risks.

in the price of copper increasing the status quo, we have reason to suspect that some small businesses in order to save costs and the use of both standard and low-priced but not up to standard cast iron burner technology to produce cheap products may be price advantage sold three, four markets. That may significantly contrary to the original intention of the standard, in order to meet these standards but an increase of unsafe products, therefore, hope that this has given rise to the attention of the relevant departments.

not affect the export of domestic products more “self-sufficiency”

hole location on fire restrictions on the temperature, not only dealt a blow to small businesses, but also on the market today use aluminum alloy material to do the fire-hole import burner萨巴夫excluded. This reporter has learned that domestic manufacturers have a number of brands using the stove burner萨巴夫, but mainly for export and domestic sales of high-end products. “Changes in the standard has no impact on exports.” Feng LIU Run Under-Secretary-General told reporters. At the same time, Vantage,帅康, side too, the owner of several brands are also confirmed to reporters, domestic cooker main export in Southeast Asia and Iran, as long as the products comply with local standards on the line, free from the impact of domestic standards.

domestic market, Vantage,帅康, too, such as side there are some models of high-end products are used萨巴夫burner, have been recognized by consumers, but because of the high price of such products , so in the domestic market sales are not great. “The standard of the product line for enterprise planning influential, using the high-end products萨巴夫burner will not be able to sell, although we own the burner technology is also consistent with the standards, can be comparable to imported products, but consumer acceptance will take time. “Miao Xiong帅康frankly East.

In fact, domestic enterprises have already increased attention to independent research and development efforts burner technology. Vantage’s “炫风”帅康”China Fire”, fotile “five cavity-driven, million and the” very energy-efficient “gas stoves have demonstrated the ability of independent innovation.” At present, most domestic cooker brands domestic products are produced using its own burner, with many copper’59 ‘(copper content 59%) of raw materials. “Fotile SUN Limin, director of marketing, Miller帅康bear market East, as well as personnel of the Department of the boss says. Cooker as a foreign brand after generation of Siemens, in January 2005 listed from the beginning of Products, has been using brass furnace material head, be able to meet the latest standards. Siemens kitchen products Mr.Wang think: “improve the standard and the new萨巴夫for Italy to enter the Chinese Electronics Price are deadly blow to the future, enterprises will be greater use of cooker self-produced burner. “

Although萨巴夫China, the relevant officials, who revealed to reporters will not give up the Chinese market, the current research and development has been designed to meet the new Chinese standard burner, will soon be listed. But at press time , domestic cooker several large enterprises have not yet seen the new萨巴夫samples.

Journalist Letters

What harm will it enhance the threshold for foreign companies?

In fact, the new version “家用燃气灶a” national standard since 2002, began the drafting of, and reason, after 4 years and careful consideration, the new standard should be “瓜熟蒂落,” but did not expect the strength of 4 years game did not end happy, sparked controversy up to now have not completely stopped, and even some people still look forward to modify the content of the standard added the emergence of repeating the 96 version of the standard mistakes.

(It was learned that 96 had on the embedded version of the standard thermal efficiency of gas stoves parameters have been updated, the minimum value from hard to reach 55%, down to the industry generally accepted 50%.)

Coincidentally, the interview process, the reporters feel that although the new standard for the majority of enterprises are express acceptance and support, but with the inertia of thinking in the situation of confrontation between Chinese and foreign enterprises is different from domestic enterprises for the GB to the foreign (mainly Italian enterprises burner萨巴夫) are perhaps some of the impact of “compassion” of Taste. face Journalist “This is domestic enterprises market their own products into a good opportunity to” questions, many owned their own businesses Qualified Products Journalist expected no less exciting, even for imported products should not regret.

understanding before know that the original, first of all, many technical staff are all products萨巴夫think through a long period of market testing, was part of a recognized high-end consumers, the standard for its mandatory for it appears that some “harsh”; followed by the Department of enterprise market This will consider the staff propaganda “all imported products,” the selling point of impact; again, they enhance the threshold, we must also improve their own, but used their own products to replace imported goods, because by “aluminum” into a “copper “not only increase the cost of, and may not be able to sell high-priced imported products. It appears that the interests of domestic enterprises is linked to the real motives molle, standards dystocia not surprising.

competition is inevitable The ceasefire is temporary, a time when breathing in foreign invested enterprises, domestic enterprises can make to the localization strategy in order to adjust accordingly?萨巴夫to head a bucket of cold water poured this domestic enterprises can also more clearly pouring it? ” Now is not the primitive accumulation stage, but the scale of integration phase. “” Blindly imitate萨巴夫of domestic products will also be hit. “Siemens Somipress Mr.Wang and Hui-Ju Lai, chief representative in China, then let the author deep feelings, the old thinking of money-making enterprise, I am afraid will never grow up, it will only mimic the Forever also not far away. We always watch other people’s face no way to act, another way to find the initiative to improve the threshold for foreign enterprises, it may have been used to allow “blind faith in things foreign,” the domestic enterprises to become super-active.

At the moment, hope that Chinese enterprises are striving to a new round of competition in the target market opportunities, to introduce more quality products worthy of consumer trust, it is necessary to know that foreign companies are also doing my part, and always wondering, how can we not lose the Chinese market. threshold can improve cooker for domestic enterprises spring? this answer depends on the performance of their own cooking business. (07-11-30)