经过十多年的钟表业的发展第二轮，中国已成为世界上{zd0}的钟表业，在世界上生产{dy}线，产品品种也多样化，系列化，从过去的几十个发展到目前的100多种数，基本上是为了满足中国对不同消费群体的需求，提高产品的质量也相当明显，建立一个良好品牌和一些xxxx，一个是世界钟表企业数量的合格供应商阶级队伍。然而，世界钟表

营钟表业，已成为中国的制造业大国和钟表，但它不是权力的钟表制造商。整体而言，由于在同一时间有一定的优势，仍然存在很多问题。
在国内手表市场定位
仍负担得起的产品，1000年比钟表制造公司，产品质量更差，很小，几乎相同的市场定位，消费群体不很明显的区别。在工业对外手表，其产品的高，中，无论低档，体育，休闲等功能妆饰齐全，产品和功能区分得很清楚。

的钟表制造技术普遍自动化程度低，有很大一部分企业对外国企业加工，独立产品开发能力不足，从而改变在国内外市场的钟表脸，显然抵御风险的能力仍然不足。从市场供应，我们也可以看到明显。目前，中国的钟表产量占全球70％的市场份额，但出口总值仅占10％，占全球市场，但在国内市场也对中国制造的手表，虽然70的市场份额占有率份额，但市场销售的销售只有30％左右，远低于在中国销售的国外品牌较低，以及在瑞士的帐户手表只占全球产量的3年均百分之输出，但国际市场的出口占百分之四十销售。我们可以看到，我国钟表业，以维持其未来的发展，提高了进入的技术含量升级改造的生产，从而逐步发展xx手表市场。

进一步加强手表生产技术研究和开发，大力手表提高产品，这些产品，提高中国的手表竞争力的关键价值。从国内市场供应和需求分析，国内钟表，低端产品市场已经饱和，xx市场一直占主导地位的海外品牌手表，从国际市场供给和需求分析，在欧洲，美国，日本的购买力权力不断提高，xx手表产品需求旺盛，对未来需要的第二大市场圴在xx产品提高股票供应倾斜。因此，中国的手表制造业提高自主知识产权有必要发展和提高产品的技术含量，从而迅速提高生产能力中xx产品，巩固和扩大国内和国际手表市场。

进一步加紧努力，培育品牌，大力推进国际品牌手表产品建设，这是改善我们的钟表产品的主要的国际声誉。产品从手表制造业的分析，我国钟表行业资源优势明显，例如专业的劳动力资源，资源的完整的方案和生产方面等。同时，中国的钟表产量相当于在质量水平的物理方面采用国际标准，与瑞士，日本基本上是相同的同类产品，在外观上，世界xx品牌的手表制造在中国，其质地优良，加工同一程度，只有距离xxxx和手表。因此。钟表制造当务之急是中国的{sjj}的产品建立品牌，建立一个国际品牌，使中国制造的世界上真正意义上的手表和赢得市场。

High-end watch industry tend to develop in the direction

After more than ten years industry watches the second round of development, China has become the world’s largest producer of watches industry, the forefront of production in the world; Product varieties also diversified and seriation, from dozens of past, developed to present several 100 kinds, basically to satisfy China’s demand for different consumer groups; improve product quality is also quite obvious, to create a number of brand names and well-known trademark, a number of watches among enterprises in the world-class ranks of qualified suppliers. However, the world watches

camp watch industry, has become China’s manufacturing power and clocks, but it is not the watch manufacturing power. Overall, with certain advantages at the same time, there remain many problems.

in the market positioning of domestic watches are still affordable products, in 1000 more than watch manufacturing companies, product quality difference is very small, almost the same as market positioning, consumer groups do not distinguish very obvious. Foreign watches in the industry, its products of high, medium, both low-grade, sport, leisure, and other functions妆饰complete, products and functions to distinguish very clearly.

technology in the manufacture of watches and clocks are generally lower degree of automation, a large part of enterprises to foreign enterprises are processing, the lack of independent product development capability, thus changing the face of watches and clocks at home and abroad market, obviously ability to resist risks still to be inadequate. Supply from the market, we also can see the obvious. Currently, China’s output accounted for watches 70% of the global market, but the total value of exports accounted for only 10% of the global market, but also in the domestic market, the China-made watches, although 70 percent share of the market share, but sales of market sales accounted for only 30 %, much lower than the foreign brands in China sales; and an annual output of watches in Switzerland account for only 3 percent of global production, but exports to the international market accounts for 40 percent of sales. We can see, my watch industry to maintain its future development, improve production from the transformation into the upgrading of technical content, thus gradually developing the market for high-end watches.

further strengthen watches production technology research and development, vigorously watches enhance the value of the products, which are products that enhance the competitiveness of China’s watches key. From the domestic market supply and demand analysis, domestic clocks, low-end product market already saturated, high-end market has been dominated overseas brand watches; from the international market supply and demand analysis, as in Europe, the United States, Japan’s purchasing power continued to rise in high-grade watches Products buoyant demand, the second largest market for future needs圴biased in favor of high-end products enhance the supply of shares. Therefore, China’s watches manufacturers to increase their own intellectual property rights necessary to develop and upgrade the technological content of products, thereby rapidly improve the productive capacity of the middle-grade products, consolidate and expand the domestic and international watch market.

further intensify efforts to nurture the brand, and vigorously promote the international brand watches Products building, which is to improve the international reputation of our watches Product key. Products manufacturing sector from the analysis of watches, my watches industry resources obvious advantages, such as professional labor resources, a complete package of resources and so on aspects of production. At the same time, China’s production of watches and clocks are equivalent to international standards used in the physical aspects of quality levels, with the Swiss, the Japanese are basically the same as similar products; in appearance, the world-famous brand watches are manufacturing in China, and its fine texture and processing the degree of the same, the only distance is well-known brands and its watches.因此. Manufacture of watches is imperative that China’s world-class products to build brand, create an international brand names, to make China-made watches in the true sense of the world and win the market. (07-11-28)