鏈懆浜岋紝鑻规灉鍐嶆瓒呰秺浜嗗崕灏旇鐨勯鏈燂細875 涓囧彴鐨?iPhone 閿€閲忓拰 294 涓囧彴鐨?Mac 閿€閲忔帹鍔ㄨ瀛ｅ害鍏徃鍒╂鼎澧為暱 90% 銆傝瀛ｅ害浜х敓姣忚偂鐩堜綑 3.33 缇庡厓杩滈珮浜庡崕灏旇棰勬湡鐨?2.45 缇庡厓銆傚叕鍙告姤鍛婁簡 135 浜跨編鍏冪殑閿€鍞敹鍏ワ紝鍑€鍒╂鼎 30.7 浜跨編鍏冦€?/p>

鍦板尯涓氬姟

浠呯編鍥藉浗鍐呬笟鍔★紝鍒╂鼎杈冧笂骞村悓鏈熷闀?20% 锛岄攢鍞敹鍏ュ闀?26% 銆傚叏鐞冧笟鍔?Mac 閿€鍞闀?3% 锛屼絾閿€鍞敹鍏ユ儕浜哄湴澧為暱浜?49% 銆傚叏鐞冨闀挎渶蹇殑甯傚満鏄簹澶湴鍖猴紝鑻规灉鍦ㄨ鍦板尯鐨?Mac 鍙戣揣閲忓闀?67% 锛岄攢鍞敹鍏ュ闀?184% 銆?/p>

涓浗锛氱浜屽搴﹁嫻鏋滃湪涓浗鏂板 800 涓巿鏉冮攢鍞偣銆傛暣涓?2010 璐㈠勾鐨勫墠鍗婂勾锛屼腑鍥藉競鍦洪攢鍞敹鍏ヤ负 13 浜跨編鍏冿紝杈冧笂骞村悓鏈熷闀?200% 銆?/p>

浠婂勾澶忓ぉ锛岃嫻鏋滃皢鍦ㄤ笂娴锋柊寮€涓ゅ鐩磋惀闆跺敭搴楋紝骞惰鍒掑湪 2011 骞寸粨鏉熷墠鍦ㄤ腑鍥藉紑璁?25 瀹惰嫻鏋滈浂鍞簵銆?/p>

Mac 涓氬姟

绗簩瀛ｅ害 Mac 鍙板紡鐢佃剳浜х敓鏀跺叆 17 浜跨編鍏冿紱Mac 绗旇鏈數鑴戜骇鐢熸敹鍏?28 浜跨編鍏冦€傛€昏閿€鍞敹鍏?45 浜跨編鍏冿紝涓婂勾鍚屾湡涓?30 浜跨編鍏冦€?/p>

Mac 鍙板紡鐢佃剳鍦?2009 骞寸浜屽搴﹀悓姣斿闀?40% 锛岃€屼粖骞寸浜屽搴﹀闀夸簡 45% 锛汳ac 绗旇鏈粖骞寸浜屽搴﹀闀夸簡 28% 锛屽幓骞村悓鏈熶负 17% 銆?/p>

Mac 鏈夊彶浠ユ潵閿€鍞渶濂界殑 3 鏈堝搴︺€?/p>

iPhone 涓氬姟

绗簩瀛ｅ害 iPhone 鍞嚭浜?875 涓囧彴锛岃緝涓婂勾鍚屾湡澧為暱 131% 銆俰Phone 涓氬姟浜х敓鏀跺叆 56 浜跨編鍏冿紝涓婂勾鍚屾湡涓?24 浜跨編鍏冦€?/p>

iPhone 鏈夊彶浠ユ潵閿€鍞渶濂界殑瀛ｅ害銆?/p>

131% 鐨勫悓姣斿闀块€熷害鏄?IDC 棰勮鐨勬櫤鑳芥墜鏈鸿涓氭€讳綋澧為暱閫熷害 41% 鐨勪笁鍊嶅銆?/p>

iPhone 鐨勫钩鍧囧敭浠蜂粛缁存寔鍦?600 缇庡厓銆?/p>

iPhone 浠嶇劧鏄?JD Power 2010 骞寸敤鎴锋弧鎰忓害鏈€楂樼殑鎵嬫満銆?/p>

寮€鍙戣€呭 iPhone OS 4.0 鐨勫弽棣堚€滈潪甯哥Н鏋佲€濓紝鐢ㄦ埛灏嗕韩鍙楀埌 100 澶氱鏂扮殑鍔熻兘鍜岃璁★紝鍖呮嫭澶氫换鍔″鐞嗗拰鏂囦欢澶圭鐞嗐€傗€?iAd 鐜板湪杩樺彧鏄嫻鏋滄妸鑴氳毒浼歌繘姘撮噷鈥濓紝鑻规灉 CFO 濂ユ湰娴烽粯琛ㄧず锛屸€滀粖骞翠笉瑕佸姝ゆ湡鏈涘お楂橈紝鑻规灉鍑嗗鐢ㄤ粖骞存潵瀛︿範寰堝銆傗€?/p>

iPad 涓氬姟

绗簩瀛ｅ害 iPad 灏氭湭寮€濮嬮攢鍞紝涔熸病鏈夊 Mac 鍜?iPod 閿€鍞骇鐢熸槑鏄惧啿鍑汇€俰Pad 3G 鐗?4 鏈?30 鏃ュ皢鍦ㄧ編鍥藉彂鍞紝5 鏈堝簳涔嬪墠 iPad 灏嗗湪 9 涓浗瀹堕潰甯傚彂鍞€傝嫻鏋滆〃绀猴紝鍥犱负缇庡浗鍥藉唴甯傚満瀵?iPad 鐨勯渶姹傝秴鍑洪璁★紝涓轰紭鍏堜緵搴斿浗鍐咃紝鍥介檯甯傚満鐨勫彂鍞細鏈夋墍鎺ㄨ繜銆?/p>

鑻规灉娌℃湁鍏竷 iPad 鐨勫埄娑︾巼锛屼絾琛ㄧず锛氣€滄垜浠殑瀹氫环寰堝己鏈夊姏锛屼絾鍚屾椂涔熶负椤惧鎻愪緵鏈€鏄捐憲鐨勪环鍊笺€傗€?/p>

iPod 鍜?iTunes 涓氬姟

绗簩瀛ｅ害 iPod 浜х敓鏀跺叆 33 浜跨編鍏冿紝閿€閲?1089 涓囧彴銆傝櫧鐒堕攢閲忚緝涓婂勾鍚屾湡鐨?1100 涓囧彴涓嬫粦 1% 锛屼絾閿€鍞敹鍏ュ嵈澧為暱浜?12% 銆?/p>

iPod touch 鐨勯攢鍞緷鐒跺己鍔诧紝閿€閲忚緝涓婂勾澧為暱浜?63% 锛屾槸杩囧幓涓ゅ勾鏀跺叆澧為暱鐜囨渶蹇殑 iPod 銆?/p>

iPod 鍦ㄧ編鍥?MP3 鎾斁鍣ㄥ競鍦虹殑鍗犳湁鐜囦粛缁存寔鍦?70% 锛屽苟涓斿湪鑻卞浗銆佹境澶у埄浜氥€佸姞鎷垮ぇ鍜屾棩鏈殑甯傚満鍗犳湁鐜囬兘鏄帓鍚嶇涓€锛屼笖杩樺湪澧為暱銆?/p>

iTunes Store 浜х敓閿€鍞敹鍏?11 浜跨編鍏冿紝鍙蹭笂鏈€濂界殑瀛ｅ害涓氱哗銆?/p>

App Store 鐨勮蒋浠朵笅杞介噺瓒呰繃 40 浜挎銆?/p>

Apple TV

鈥淎pple TV 鐨勯攢閲忚緝涓婂勾鍚屾湡澧為暱浜?34% 锛屾垜浠粛鐒跺皢鍏朵綔涓哄叕鍙哥殑涓氫綑鐖卞ソ銆傗€?/p>

Mac 绔炰簤鐨勬槸涓€涓勾閿€閲?3 浜垮彴鐨勭數鑴戝競鍦猴紝iPhone 绔炰簤鐨勬槸涓€涓勾閿€閲?12 浜垮彴鐨勬墜鏈哄競鍦猴紝iPod 绔炰簤鐨勬槸涓€涓勾閿€閲?1 浜垮彴鐨?MP3 甯傚満銆傗€滆繖浜涢兘鏄瀬鍏跺法澶х殑甯傚満锛屼絾 Apple TV 鐨勫競鍦哄苟涓嶈繖涔堝箍闃斻€傛垜浠笉甯屾湜浠讳綍浜哄姝や骇鐢熴€岄敊璇殑鍗拌薄銆嶏紝鈥濊嫻鏋滈甯繍钀ュ畼鎻愬路搴撳厠琛ㄧず銆?/p>

闆跺敭搴椾笟鍔?/strong>

闆跺敭搴椾笟鍔℃敹鍏ュ闀?22% 锛屽敭鍑?60.6 涓囧彴 Mac 鐢佃剳锛岃緝涓婂勾鍚屾湡澧為暱 38% 銆傚崐鏁扮殑椤惧涔嬪墠娌℃湁 Mac 浣跨敤缁忛獙銆?/p>

鐩墠鑻规灉闆跺敭搴楁€昏 284 瀹讹紝绗簩瀛ｅ害骞冲潎姣忓浜х敓鏀跺叆 590 涓囩編鍏冿紝涓婂勾鍚屾湡涓?550 涓囩編鍏冦€?/p>

2010 骞磋繕灏嗘柊寮€ 40 ~ 50 瀹舵柊搴楋紝鍖呮嫭浼︽暒銆佸反榛庡拰涓婃捣绛夊煄甯傘€?/p>

绗笁璐㈠棰勬湡