国内门窗以及五金产业正面临着巨大的历史机遇,也面临着发展和任务,观察窗及欧洲和现状分析及发展产业升级门市场的规范,无疑将有一些指导和参考。
首先,欧洲工业的现状和趋势的门窗
欧洲门窗产业处于严格的节能法规和行业标准和管理规范,从配置系统的设计与制造,窗型设计,制造门窗直到硬件和支持的配置和其他配件的安装,从而确保将转会窗口的用户质量。
欧洲建筑市场趋于饱和,在门和市场需求增长缓慢,窗户,从而加剧了门窗企业之间的竞争。市场对门窗的需求趋于个性化,门窗产品的多样化,新的技术和产品的市场不断。
为了降低生产成本,门窗企业提高生产的自动化。与此同时,企业被迫按照来自市场是带着支离破碎的生产订单。因此,在内部和外部门窗业务流程管理提出了更高的要求。
Windows系统成为市场主导力量,金属门窗,以促进技术创新和产业升级。
门窗在欧洲市场,如PVC,木材,铝及铝合金的各种门窗材料,木复合门窗,主要是在各自领域的应用。
窗户的订单主要来自住宅的维修,新建的住宅,非住宅楼宇翻新及新的非住宅建筑。表1和图1反映在门窗过去十年的市场结构特征和趋势。门窗市场在欧洲,从住宅和非类似的门窗,从新建住房,以及以更新现有住房的门窗住宅建筑订单,几乎同样重要。随着一个大规模建设高潮逐渐退却,国内企业有必要的窗户,门和窗户集中在今后一段时间国内市场上也会出现类似的市场。
二,门窗承担的作用和职能
随着人民的生活空间的门和窗户也日益关注的质量承担更重要的角色和功能。从技术角度来看,门窗假设:水,气密性,抗风压,机械强度,绝缘,隔音,防盗窃,灯罩,耐候性,操作把手,如一系列重要职能。同时,门窗代表了与地域相关的人文景观,是建筑师手中的设计元素,而且还表明其拥有者的个性符号,门窗是一个沟通的渠道与环境,营造私人生活空间。
3,在系统中的门窗地位
硬件
在门窗系统硬件占据一个非常重要的位置,其与汽车业,电脑业的CPU引擎的地位做了贡献的比喻。
四,欧洲门窗五金行业竞争
长期由一个xxxx,少数情况下,如MACO的,葆东,Siegenia,集团UWinkhaus,造成Sohineo共存,如市场的长期竞争,已大多xx进入中国市场的品牌以不同的方式。鉴于工业技术的标准化看法,以及国际市场,品牌和之间的衔接的现象,概念的出现产品结构设计集成。所有门窗硬件制造商正在对新产品开发和市场拓展。
五,市场容量
欧洲市场的窗口总年产量估计门窗可达150万台(樘)。在德国为例,2004年产值达到1300万窗户和门窗单元(樘)。鉴于在欧洲广泛采用全开放的设计,门窗产出大致相当于硬件的需求,即约150万门,窗套各式硬件。
6,产品线
1,与萍萍公开赛和倾斜窗户打开欧洲大陆的领导方式;
2,是在英国市场,窗外比较流行的方式打开;
3,推拉系统主要用于大型开放式风扇,如提升推拉,推拉和倾斜推拉折叠系统;
4,门锁广泛用于多点锁系统;
5,在一些地区,xxx百叶窗已普遍使用;
6,电动门窗等各种形式与智能控制系统是一票的实际应用。
七,发展方向和趋势
金属门和窗户,在欧洲制造商致力于通过以下方式提高其核心竞争力:品牌建设和渠道建设,技术创新和产品差异化,环境产品与收养流类,提高了生产自动化,以降低成本,适应门窗制造自动化行业的需要;营销服务创新和价值。
8,品牌建设和渠道建设
建立和提升品牌形象,提高品牌的客户群体和社会的影响力和公信力。
拓宽销售渠道,整合业务流程,提高运营效率流动,流动,以减少运营成本。
在欧洲市场,门窗面对大门和窗口硬件业务的企业和区域分销商,从而能够在其核心业务,重点放在诸如产品开发和制造,物流组织,技术服务和支持。
9,创新和技术产品差异化的城市
窗口,并通过金属部分系统的许多重要职能门的实现,欧洲门窗五金行业不断的技术创新,有力地推动门窗提高创新和功能系统性能。
的产品差异,构成企业的核心竞争优势的同时,更新的市场提供更多的选择为基础的统一的技术标准。
创新,一方面分化,门和窗户是为最终用户对产品的舒适性,人道,安全和情报的重点,另一方面,是针对门窗制造商,在重点安装方便,提高安装效率,降低采购和管理成本,从而提高了门窗企业的竞争力。
舒适
合理设计的多点锁系统,提供{zj0}的密封门窗,保温,隔热,隔音,降噪性能,营造安静,舒适的生活空间。
通过先进的结构和传输设备的运作,实现开放的窗口和通风多样化。开平平开,倾斜的流行了数十年的欧洲大陆打开一个经典的方式,在此基础上,从辅助和特殊开放的方式,如各种衍生缝通风,倾斜平开,以加强推拉,推拉倾斜,高窗口打开,如悬挂翻转。美国国会开始推拉扇系统,实现了自然和生活环境,整合,提升质量和品位的生活空间。
人性
人性化的产品设计,由于窗户最终用户感到舒适,操作方便。如风扇参考保护,防误操作,引导人们雕刻式装置,静音锁舌,内置的法警手中的辅助功能,开放式间隔,定位和倾斜等功能。
防盗门和窗户
安全(防盗日益引起关注),以满足不同的安全防建筑物的需要,防盗性能的要求,欧洲防xxx了严格的等级标准,从反防盗锁点的配置,以完善的检测手段和程序。典型的防盗锁的设计是所谓的蘑菇头锁设计。智能化安全锁点(即智能安全)在{zx1}的设计理念代表。蘑菇头结构设计,以确保反安全防盗锁点。在伸缩调节,自动补偿差距错误框风扇(10 - 14毫米高度方向锁)。以滚动方式,以固定在锁块,减少闭锁性和表面磨损。
在确定底部的饰带倾斜水平
闩锁杆,以防止倾斜饰带被撬起整体状况显着改善整个反安全防盗窗层次。
为了提高保安门窗,使用反误操作功能的门窗已成为标准配置。
在多点门锁系统,有多种锁点的组合,以及整理向上或汽缸锁操纵实现的许多联动控制点,以确保性能的程度和密封闭紧,提高整体安全门防防盗性能。
智能
智能门窗,随着人类社会的理念和对自然产生的数字信息处理,智能门窗反映了该行业未来的发展。
与电机驱动
和曲柄连杆机构,替代整理和床头旋转运动,电动门窗开启和关闭的实现,这是一个智能控制的先决条件。
在锁点或室外安装传感器,与收购有关的国家和外部门窗启闭气候数据,通过数据处理和支柱交互系统,门和建筑物的窗户实现启闭监测,以及供暖和空调的协调控制系统。
与编程或网络控制,按照用户和窗口的具体需求启陡。囚室是个性化,智能化通风,创造智能化的生活环境。
易于安装/提高安装效率
的硬件系统设计到零部件的标准化,模块化设计,特殊关系,调整的可能性,容错性,定位卡块引脚之间的国家,在这些地区技术革新或改进的硬件细节增强便于安装和安装效率。
提高企业竞争力窗户和门和窗户
一读审查中发挥适当的硬件和可靠的系统清洗,以便能够获得高质量的门窗系统,以及订单的附加值,更好地利用其全面的成本控制,该承诺的履行对客户(交货时间,质量标准),降低售后保养和维修工作量和烦恼,以提升品牌形象和竞争力。
环保产品和工艺
根据法律
,政府法令,以及公众压力下,欧洲的硬件制造商不断改进其设备和技术,以满足环保要求。改进主要是在金属表面处理技术和设备,最典型的例子是集中实施了银色的金属零件表面,可替代传统的黄色表面的制造商。
制造商提高自动化程度以降低成本
面临劳动力成本的急剧增加,生产商继续购买,同时自动化制造与组装设备,提高产品质量的同质性,大幅降低产品制造成本。
制造业自动化行业为适应门窗
窗户和门的需求,以适应制造业自动化行业的需要,欧洲主要的硬件制造商已经推出了半自动和全自动的硬件装配系统,如多马蒂奇,船尾,自动驾驶仪,等等。
营销服务创新和价值五金
窗口行业的市场竞争力不xx于产品和技术本身已扩大到以下领域:客户关系,建立伙伴关系以外的出售,提供系列化的解决方案,客户;网络营销;了索取产品目录引进的电子版,硬件配置,软件开发和推广。
Continental Window Hardware System Status and Development Trend
Internal doors and windows as well as the hardware industry is facing enormous historical opportunity, but also facing the norms of development and industrial upgrading of the task, observation windows and doors market in Europe and analysis of the status quo and development, will undoubtedly have some guidance and reference.
First, the European Industry Status and Trends of the doors and windows
European windows and doors industry in the strict energy-saving regulations and industry standards and regulatory norms, from the profile system design and manufacturing, window-type design, manufacturing doors and windows until the hardware and other supporting configuration and installation of accessories, thereby ensuring that quality into the transfer window to the user.
the European construction market tends to saturation, on the doors and windows of the slow growth of market demand, thus exacerbating the doors and windows competition among enterprises. Market demand for windows and doors tend to personalize, windows and doors products diversify, the new technologies and products to the market continuously.
in order to lower production costs, doors and windows enterprises improve its manufacturing automation. At the same time, enterprises are forced to come from the market in accordance with the fragmentation of production orders. Thus on the internal and external doors and windows business process management has put forward higher requirements.
windows system to become market-driven forces, metal doors and windows to promote technological innovation and industrial upgrading.
windows and doors market in Europe, all kinds of door and window materials, such as PVC, wood, aluminum and aluminum-wood composite windows and doors, are dominant in their respective fields of application.
windows orders mainly come from the residential repair, new residential, non-residential building renovation and new non-residential construction. Table 1 and Figure 1 are reflected in the windows and doors over the past decade the market structure characteristics and trends. Windows and doors market in Europe, from residential and non-residential construction orders for similar doors and windows, from the newly-built housing, as well as renovation of existing housing order the doors and windows are almost equally important. With the climax of a gradual retreat of large-scale construction, domestic enterprises have the necessary windows and doors and windows to focus on domestic market in the next period of time will also appear similar to the market.
II, doors and windows to assume the role and function of
With the people’s quality of living space a growing concern on the doors and windows also assumed a more important role and function. From a technical point of view, doors and windows assumed: water; gastightness; wind resistance pressure; mechanical strength; insulation; noise; anti-theft; shade; Weather resistance; operating handle, such as a series of important functions. At the same time, windows and doors represents a geographical associated with the humanities landscape architects are the hands of design elements, but also to demonstrate its owner a personalized symbols, windows and doors are one of the channels communicate with the environment, and creating a private living space.
three, hardware in the system the status of doors and windows
hardware in the doors and windows system to occupy a very important position, its position with the engine for the automotive industry, CPU for the computer industry has done contribution analogy.
IV, the European door and window hardware industry competition
long-term competition in the market caused by the coexistence of a small number of leading brand situation, such as MACO, Hoto, Siegenia, G-UWinkhaus, Sohineo such as , which has been mostly well-known brands in various ways into the Chinese market. In view of the standardization of industrial technology as well as the integration of the international market, brand and design of the product mix between the emergence of the concept of convergence phenomenon. All windows and doors hardware manufacturers are working on new product development and market expansion.
V. market capacity
European market windows total annual output is estimated to windows and doors up to 150 million units (樘). For example in Germany, in 2004 output amounted to 13 million windows and doors and windows unit (樘). Given the widely used in Europe-wide open door design, doors and windows output roughly equivalent to the demand for hardware, that is 150 million sets of various types of door and window hardware.
six, product line
1, with the ping-ping open open and tilting windows are open continental Europe led the way;
2, in the United Kingdom market, outside the window is a relatively popular way to open;
3, push-pull system is mainly used in large open fan, such as raising the push and pull, push and pull and push and pull tilting folding system;
4, widely used in door locks multi-point locking system;
5, in some areas, Venetian shutters are already in common use;
6, various forms of electric doors and windows with the intelligent control system is the practical application of one vote.
seven, the direction of development and trends
metal doors and windows manufacturers in Europe is committed to the adoption of the following ways to enhance its core competitiveness: brand building and channel-building; technical innovation and product differentiation; environment Products with the flow kind; enhance manufacturing automation to reduce costs; adapt to doors and windows manufacturing automation industry needs; Marketing Service Innovation and Value.
eight, brand building and channel construction
build and enhance brand image and enhance the brand of customer groups and the public influence and credibility.
broaden marketing channels, integrate business processes, improve operational efficiency flow, flow to reduce operating costs.
in the European market, doors and windows face the main door and window hardware business enterprises and regional distributors, and thus be able to focus on its core business, such as product development and manufacturing, logistics organizational, technical service and support.
nine, the city of innovation and technical product differentiation
windows and doors of many important functions of the system through the metal parts are achieved, the European door and window hardware industry continuous technological innovation, a strong impetus to the doors and windows to improve the performance of the system of innovation and function.
unified technical standards based on product differentiation, which constitute the core of the enterprise a competitive advantage, at the same time update to the market more choice.
innovation and differentiation on the one hand, the doors and windows are for the end-user, with a focus on product comfort, humanity, security and intelligence, on the other hand, are against the doors and windows manufacturers, focusing on the installation convenience, improve the installation efficiency and reduce procurement and management costs, thereby enhancing the competitiveness of enterprises in the doors and windows.
comfort
rational design of multi-point locking system to give the best sealing windows and doors, insulation, heat insulation, noise, noise reduction performance, create a quiet and comfortable living space.
transmission through the structure and operation of sophisticated devices, realize the diversification of the open windows and ventilation. Kai-ping-ping-opened and tilting are popular for several decades the European continent to open a classic way, on this basis, derived from a variety of auxiliary and special open manner, such as slit ventilation, tilting flat-opened to enhance the push-pull, push and pull tilting, high window to open, such as in hanging flip. Congress started the push-pull fan system, realize the natural and living environment, integration, upgrade the living space of the quality and taste.
humanized
humanized product design, given the windows end-user feel comfortable and convenient operation. References such as fan-protection, anti-misoperation, guide people to carve type devices, mute锁舌, built-in auxiliary functions of the hands of bailiffs, open spacing, positioning and other functions tilting.
security doors and windows
security (anti-theft) of increasing concern, in order to meet the needs of different buildings for security anti-theft performance requirements, the European anti-theft has been soliciting Strict grading standards, from anti-theft lock-point configuration, to complete testing means and procedures. Typical anti-theft lock design is the so-called mushroom head lock design. Intelligent safety lock point (iS, intelligent Security) on behalf of the latest design concepts. Mushroom head structure design to ensure the safety of anti-theft lock-point of. Locks in the height direction of the telescopic adjustable, automatic compensation gap error box fan (10-14mm). A rolling basis in order to lock into the lock blocks, reducing latch-up resistance and surface wear.
in setting the level of the bottom sash tilt latch rod to prevent the sash tilting the overall state of being撬起significantly improve the security of the entire anti-theft window hierarchy.
in order to improve the use of security doors and windows, anti-misoperation functional doors and windows have become the standard configuration.
in the multi-point door lock system, a combination of multiple lock point as well as finishing up or Cylinder lock manipulation realize many of the linkage control points to ensure that the extent and sealed闭紧performance, enhance the overall security door anti-theft performance.
intelligent
intelligent windows and doors along with the idea of human society and the digital information of the naturally occurring process, intelligent doors and windows reflect the development of the industry’s future.
with motor drive and crank-connecting rod mechanism, alternative finishing up and headstock rotation movement, the realization of the electric doors and windows open and closed, which is a prerequisite for the realization of intelligent control.
in the lock point or outdoor installation of sensors, acquisition-related state and outside doors and windows sluicegate climate data, through data processing and prop interaction system, doors and windows of buildings realize sluicegate monitoring, as well as heating and air conditioning coordinated control system.
with programming or network control, in accordance with the specific needs of users and windows Kai steep. cachots is personalized and intelligent ventilation, to create intelligent living environment.
ease of installation / improve the installation efficiency
in the hardware system design, through the standardization of parts, modular design, special connections, the possibility of adjustment, fault tolerance, card positioning block, between the state of pins in such areas as technological innovation or the details of improvements in hardware enhance ease of installation and installation efficiency.
enhance enterprise competitiveness windows and doors and windows
a play reading review washing with appropriate hardware and reliable systems in order to be able to access high-quality windows and doors system and the added value of orders, better control of its comprehensive costs, the realization of the commitments to customers (delivery time, quality standards), reduce the after-sale maintenance and repair workload and annoyance to enhance brand image and competitiveness.
environmentally friendly products and processes
under the law, government decree, as well as public pressure, the European hardware manufacturers to continuously improve its equipment and technology to meet environmental protection requirements. Improved mainly concentrated in the metal surface treatment technology and equipment, the most typical case is the manufacturers have implemented the surface of silver metal parts, alternative to the traditional yellow surface.
manufacturers improve the degree of automation to reduce costs
face a sharp increase in labor costs, the manufacturers continued to purchase automated manufacturing and assembly equipment, improve product quality in the homogeneity at the same time, a substantial reduce product manufacturing costs.
manufacturing automation industry to adapt to the doors and windows
demand for windows and doors in order to adapt to the needs of manufacturing automation industry, the European major hardware manufacturers have been introduced for semi-automatic and fully automatic assembly of the hardware system, such as MULTI MATIC, AFT, AutoPilot, etc..
Marketing Service Innovation and Value Hardware
windows industrial competitiveness in the market is not limited to products and technology itself has been extended to the following areas: customer relations, set up beyond the sale of partnership; for provide customers with serialization solution; network marketing; the electronic version of the introduction of order catalog; hardware configuration software development and promotion. (07-12-7)
Tags: , , ,