The new round of medical reform has opened a new stage of the development of China's medical service industry. Driven by the demand and supply, China's medical service industry is presenting a new development trend.

   Trend 1: the medical service industry is gradually shifting from treatment service to health service

   For a long time in the past, China's medical service industry was mainly focused on medical services, focusing on "treating diseases" rather than "preventing diseases". However, with the gradual opening of China's medical service market and the improvement of people's living standards, people's awareness of health care has gradually increased, and the entire medical service industry has gradually transformed from "medical service" to "health service". Consumers are more willing to pay for better services and high-quality health and medical products, thus driving the rapid growth of health examination, health care, health consulting, health management, beauty care and other preventive and rehabilitation health services.

   Trend 2: the industrial chain of medical service has been decomposed and reorganized, and the industrial ecology has been constantly enriched

   Advance along with the development of new health reform, the country gradually let go of the medical market access, institutional investors and industry capital poured into the medical services industry, under the trend of marketization of medical services, diversified medical services subject to flourish, the traditional medical service industry chain decomposition and restructuring, the traditional public hospital inspection, image, rehabilitation, nursing, hemodialysis, disinfection, medical and other non-core functions gradually separated from the main body, promote private hospitals and private clinics, a third party independent medical service, health management institutions, such as the Internet hospital industry constantly emerging of new forms.

   Trend 3: new medical technologies bring about disruptive changes in the medical service industry

   New medical service technologies have maintained a high growth trend in recent years. Early screening technology, artificial intelligence, 3D printing, medical robots and other new medical technologies have brought disruptive revolution in diagnosis and treatment. New medical technology has increasingly exceeded the product category of single food medicine, medical devices and health services, as well as the technical category of biotechnology, minimally invasive technology and physiotherapy technology. The boundary between products and services is increasingly blurred.

   Trend 4: gradual implementation of hierarchical diagnosis and treatment model, promoting the differentiation and integration of medical service industry layout

    In 2015, the new medical reform promoted the establishment of a hierarchical diagnosis and treatment model throughout the country, gradually realizing the primary diagnosis at the grassroots level, two-way referral, upper and lower linkage, emergency and slow treatment, and finally forming an ideal medical treatment pattern with minor diseases in the community, major diseases in the hospital, and rehabilitation back to the community.

   At present, the bed supply capacity, equipment and facilities performance and medical personnel level of primary medical care in China are still obviously insufficient. It is urgent to guide the sinking of high-quality medical resources, doctors' resources, medical technology and capacity of tertiary hospitals.

   Trend 5: retail scenario becomes an important direction for the development of medical service industry

   Trend 6: Internet medical treatment greatly changes the development mode of medical service industry

   With the development of the "Internet + medical health", the part of China's hospitals in the "Internet +" explore, through the disease focus, system upgrades, development platform construction and so on are Internet medical construction, including the Internet, couplet of remote medical treatment, medical, hospital Internet slow disease management, family doctors, such as the Internet medical model is reshaping China medical service and treatment process.

Summary:

   In such a critical period of great reform, local governments should better adapt to the new medical reform, insight into the marketization trend of the medical service industry, and promote the construction of new scenarios and the cultivation of new business forms in a planned way. Industrial real estate developers should better explore the business opportunities in the reform of medical service industry, understand the future ecology of medical service industry, and orderly promote the development and operation of healthy real estate.

   Those regions that can continuously promote local medical reform and innovative development of medical service industry, as well as enterprises that can grasp the future industrial development trend and have the ability to integrate leading industrial resources will gradually stand out in this round of industrial development.